Item #8020

Rating: 5 Stars

Category: Articles

Title: E-Commerce Sales Will Explode This Holiday Season | Forbes

URL: https://www.forbes.com/sites/pamdanziger/2020/09/27/e-commerce-will-explode-this-holiday-and-put-retailers-online-strategies-to-the-test/#46769b5162f1

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Despite their differing forecasts, both firms are firm about one thing: This will be the year when online shopping explodes.<br /> <br /> Online growth off the charts<br /> Forrester sees online retail growing 18.5% this year, so that it will reach 20.2% overall penetration in North America.<br /> <br /> Online sales for retailers in popular gifting categories will get a boost this season, with health and beauty up 23%, consumer electronics rising 20%, fashion up 19% and home furnishings growing 16% by year’s end.

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